Split Testing And Tracking Conversions To Optimize Your Marketing Campaigns

You are going to understand the power of split testing as soon as you implement it into your marketing campaigns like email marketing when you have ready email lists for healthcare or any other industry. Many people think they will be able to throw things at the wall and get them to stick. This might happen, but you are wasting valuable money and time by doing this when you don’t have to.

Instead, you need to think about maximizing your time, and that is going to happen when you look at the power of split testing because that is the direction you need to go in at this moment.

Here are the reasons why split testing is great.

Immediate Data

You are going to get immediate data when you are tracking everything because it tells you why people are buying and when they are buying. This is going to make all the difference to your bottom line and what you are doing in the long-term.

Those who don’t look into this are the ones who are going to lose out.

Easy To Tweak Campaigns

You should be looking to tweak campaigns as often as possible if you want to get great results and stay on track.

Those who don’t are the only ones who are going to fail to see value in what they are doing.

Save Money

You are going to save a lot of money if you can halt campaigns that are failing as soon as possible. Why waste money if you can make changes on the spot and get things on track again?

These are the reasons why tracking conversions and making sure you are split different testing options is the way to go. Marketing isn’t about sitting around but making the necessary changes to bolster your chances of selling.

YouTube Video Pre Selling Tips

If you’re going to sell products on YouTube, one of the easiest ways to ensure that you will make sales is to pre-sell everything that you are representing. The marketing concept of pre-selling has been around for decades, but it must be utilized in a special way when you are making YouTube videos to get people to click through to the website you are promoting. Here are a few tips on how to do pre-selling on YouTube to get the best results.

Understanding How Pre Selling Works

The idea behind pre-selling is that you are introducing a product before a person arriving at a sales page. It is a way of introducing them to the positive aspects of that product before they ever get to see it for themselves. By conditioning their response to that product before they arrive on the sales page, you are increasing your odds of making a sale. Videos on YouTube that do pre-selling are usually no longer than a couple of minutes which is all that is typically needed to properly mold the perspective of the individual that may become your customer.

Pre-Selling Tips That Work

The best way to do a YouTube video when you are pre-selling something is to introduce the product, talk about what it can do, and then point out very specific features. Then tell the viewer that they can learn more about the features and benefits of this product by visiting the website. This will cause them to be curious, prompting them to either click on the hyperlink in the description, or just type in the URL that should be in the lower third portion of the video.

These simple steps for pre-selling potential customers using YouTube videos should help you generate more sales. They are very easy to make. As long as you have the software, and a decent script to read with images of each product that you are selling, you should have no problem generating more sales every day.